Having the right data plays a critical role in the success of your company. It makes your models, forecasts, and trend reports more accurate, delivering results and instilling trust in the stakeholders who use them. It also allows you to identify and target the accounts that are most likely to turn into customers, so you can close on opportunities faster. HG for Salesforce: With the click of a button, we can enrich all your Salesforce accounts and leads with technographics. By knowing the technology products installed at your accounts, you can be more precise in your targeting and outreach, leading to better engagement with your prospects and faster sales cycles. HG Audience: Use our comprehensive tech install data to quickly create custom audience segments for digital advertising. We also make it easy to deliver these segments directly into leading Data Management Platforms (DMPs) and Demand Side Platforms (DSPs) so you can get your message in front of the right decision makers for a more targeted and optimized ad spend.
HG Insights uses advanced data science to provide B2B companies a better way to analyze markets and target prospects to achieve remarkable results in their marketing and sales programs. We offer the most comprehensive technographics in the industry, indexing billions of unstructured documents each day to produce a detailed census of the technologies companies use to run their business. This is powerful information you can use to out-market, out-sell and outgrow your competition.
By providing strategic data that keeps sales and marketing teams focused on the right targets, teams will be able to sell and market more efficiently and with greater success. They’ll not only know who to talk to, but what to say to convert and close opportunities faster.
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